Goal Fulfilled in under 48 Hours
Within 48 hours of survey launch, the Knit user network fulfilled the full 150 response target determined by the initial SOW. Looking to provide an even more comprehensive report through final deliverables, the Knit team ran the study for an additional 48 hours, fulfilling the SOW by greater than 250%.
Acknowledging the study and insights as a huge success, the TPCO team used its findings to guide key messaging within its property marketing efforts, such as deeming notable amenities and features to highlight during in-person and virtual tours.
Building upon the success of the team’s study, TPCO was also able to implement operational and property management improvements through the insights provided, including changes to guest management, Uber drop-off locations and more.
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