Get answers from your exact audience

Knit's sample and fielding capabilities make sure you can reach your exact audience through our extensive list of panel partnerships and plug-in capabilities.

Reach your exact audience

Tap into our 10M+
Panel Network

Reach your exact audience through Knit’s 10,000,000+ consumer panel (ages 5-65+), with custom screeners & termination questions built in based on your needs.

Scale & Access
Custom Screening & Termination
Live Fielding Time Estimates
Scale & Access

Knit partners with the world's largest and most trustworthy panel networks to provide you access to both gen pop and niche respondents at the scale needed for whatever your project entails. Our panel network currently spans 10M+ across the US and Canada, with global expansion occurring in 2025.

Custom Screening & Termination

Don't sacrifice quality data for panel limitations, as Knit allows you to custom segment, screen, and terminate respondents so that you only hear from the sample that matters to you most. This means you can go beyond basic demographic questions to dig into respondents based on geographic, behavioral, psychographic variables and more.

Live Fielding Time Estimates

Get an immediate gut-check on how long fielding may take for your study with Knit's live fiedling time estimates, as you're building out your audience criteria. Want to layer on a more niche screener? No worries – we'll give you a live estimation of how that may affect fielding times so you can make tradeoff decisions on the fly.

Don't get burned by Survey Fraud

Respondent Quality Assurance

Ensure every response meets your quality standards as our AI validates quant + qual response quality across 10+ verification metrics, in addition to a human QA review of every response. That means no fraud, no bots, and quality video responses you'll always be proud to show off in your final report.

Flexible Fielding Options

Bring your own
sample & data

Have an existing panel or customer list that you'd prefer to activate with? It's as easy as sending your custom generated Knit link to make fielding as seamless as possible.

Sitting on data, but don't have the time to analyze it? You can also easily upload prior survey responses into Knit through our Data Upload capabilities for instant AI analysis.

Certified COPPA Compliant

Access hard to reach
youth segments

Don't count on just what parents say to influence your youth strategy decisions. Knit is fully COPPA Compliant (Children's Online Privacy Protection Rule), allowing you to access respondents ages 5-13 years old for both quant + qual insights, with dedicated Knit Researchers as a guide for youth research best practices at every step.

How JBL Speakers concept tests its content with video feedback to better engage its target consumers

Learn how JBL concept tested its video content series through quantitative consumer preferences and in-depth video feedback with the help of Knit

Knit Researcher and Insights Professional Book Demo

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Check out Knit’s Researcher-Driven AI Platform in action.
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