Make sense of your data in no time.

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Answering the “what

Quantitative Analysis

Get instant answers from your quant data across multiple cuts and segments with Knit's quant analysis – supporting 100+ question varieties.

Summaries
Cuts & Segments
Statistical Significance
Charts & Crosstabs
Summaries

Instantly make sense of all your quant data with a Knit-generated summary, topline highlight and even rationale justifying each analysis conducted.

Knit AI Quant Insight & Analysis
Cuts & Segments

Get an immediate view and analysis of all your key cohorts, cuts, and segments – all prepped and visualized by Knit.

Knit AI Quant Insight & Analysis
Statistical Significance

Review insights with confidence as Knit differentiates and calls out findings with statistical significance to back more sound decisions.

Knit AI Quant Insight & Analysis
Charts & Crosstabs

Visualize data to drive impact as Knit leverages your best practices to present every chart and crosstab in the most meaningful way possible.

Knit AI Quant Insight & Analysis
Knit AI Quant Insight & AnalysisKnit AI Quant Insight & AnalysisKnit AI Quant Insight & AnalysisKnit AI Quant Insight & AnalysisKnit AI Quant Insight & Analysis
Knit AI Qual Insight & AnalysisKnit AI Qual Insight & AnalysisKnit AI Qual Insight & AnalysisKnit AI Qual Insight & AnalysisKnit AI Qual Insight & Analysis
Answering the “why”

Qualitative Analysis

Make qual-at-scale a true possibility with Knit's ability to analyze hours and hours of Video and OE data in minutes.

Summaries

Instantly make sense of all your qual data with a Knit-generated summary, topline highlight and even rationale justifying each analysis conducted.

Knit AI Qual Insight & Analysis
Theme Generation

Visualize your qual feedback with ease and Knit uses AI Contextual Analysis™ to group themes and subthemes for you to explore with a single click.

Knit AI Qual Insight & Analysis
Transcripts & Citations

Explore your qual data for yourself with AI-generated transcripts and citations backing every insight & summary provided.

Knit AI Qual Insight & Analysis
Cut by Quant

Tap into the true power of combined Quant + Qual by digging deeper into your qual data with custom cuts and quant-question segmentation and filtering.

Knit AI Qual Insight & Analysis
Summaries
Theme Generation
Transcripts & Citations
Cut by Quant
But wait… There’s more…

The Most Sophisticated AI Analysis on the Market

Knit’s analysis capabilities don’t end there.
Check out what else sets our Researcher-Driven AI apart.

Analysis Plan

Guide Knit’s AI through your custom-generated Analysis Plan– outlining key cohorts and analysis directives to ensure Knit uncovers the insights that matter to you most.

Drill-Down

Dive deeper into the data for yourself to uncover new quant or qual insights – always just a click away.

Ask Knit

Ask Knit any question about your quant or qual data, and get an answer – complete with a headline, visualization, summary and rationale – within minutes.

Data Upload

Make sense out of your existing data in no time, by uploading quant or open-ends directly into Knit for Report-Ready Insights in minutes.

Learn More

How JBL Speakers concept tests its content with video feedback to better engage its target consumers

Learn how JBL concept tested its video content series through quantitative consumer preferences and in-depth video feedback with the help of Knit

Knit Researcher and Insights Professional Book Demo

Book a Demo

Check out Knit’s Researcher-Driven AI Platform in action.
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