December 9, 2024
Gen Z influences more than just where and how we shop – challenging all current notions of brand loyalty, transparency, influence, and more.
Gen Z influences more than just where and how we shop – challenging all current notions of brand loyalty, transparency, influence, and more.
Knit CEO, Aneesh Dhawan, recently sat down with agency leaders and Gen Z experts from Ingredient, PSFK, and Shepherd to discuss how Gen Z is ushering in the rise of personalization and “predictive curation,” intersections between mobile commerce and FinTech innovation, mobile-first marketing, and more.
Listen to the full discussion below, hosted by Knit Partner, Nostos.
