How ESPN is leveraging end-to-end AI to keep a pulse on youth fandom

Lauren Keiling, Sr. Director of Fan & Marketplace Insights at ESPN, sits down with Knit Co-Founder & CEO, Aneesh Dhawan, to show off how Knit's Researcher-Driven AI platform is helpingg ESPN to keep a pulse on youth fandom. Aneesh and Lauren dive into how Researcher-Driven AI is allowing for ESPN to run more efficient end-to-end research on the youth market (under 18) and bring their voices to life through research.