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St. Patrick’s Day is A Top 3 ‘Drinking Holiday’ for Gen Z

Mar 17, 2022 | Gen Z Insights, Statistics Snapshot

Statistics Snapshot: How Gen Z Celebrates St. Patrick’s Day It’s St. Patrick’s Day, everybody, and you know what that means! Time to head to mass and maybe attend a nice traditional céili with your immediate family before enjoying a delicious lenten meal of fish...

Statistics Snapshot: How Gen Z Women Shop Online

Mar 15, 2022 | Gen Z Insights, Statistics Snapshot, Voice of Consumer Insights

Statistics Snapshot 3 Things to Know About Gen Z Women & Online Shopping We’ve had retail on the brain lately. It’s not like you can blame us, since we just wrapped up our massive 2022 Gen Z vs Millennial Apparel & Fashion Report. It’s pretty heavy on...

3 Things We Learned About Gen Z & Premium Liquor

Feb 8, 2022 | Gen Z Insights, Statistics Snapshot, Voice of Consumer Insights

Gen Z Video Insights 3 Things We Learned About Gen Z & Premium Liquor  The most expensive premium liquor that you could (in theory, but perhaps not in practice) buy right now is Isabella’s Islay, a single malt Scotch whisky. For just 120,024 payments of...

Gen Z Music: Trends in Consumption & Listening Habits

Dec 17, 2021 | Gen Z Insights, Statistics Snapshot

Statistics Snapshot Gen Z Music: Trends in Consumption & Listening Habits In 1965, Bob Dylan released The Times They Are a-Changin’. Dylan was a Baby Boomer, but he was speaking to the Greatest Generation on the album’s title track when he crooned:...
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