Connecting brands with Gen Z
Knit’s Case Studies
Take a look into the success our brand partners are having through the Knit Gen Z Insights Platform. From concept testing to market research, our partners are guiding more customer-centric decisions through Knit.
Trusted Research Provider For 100+ Brands



Featured Case Studies
JBL concept tests marketing creative on a weekly basis to better resonate with Gen Z
Coming Soon
WNBA prepares monthly tentpole activations through custom Gen Z insights
Coming Soon
NASCAR leverages quant & qual Gen Z insights to understand this next generation's path to fandom
Coming Soon
Betches uncovers Gen Z’s spending habits across beauty, fashion, CPG, and spirits (+21) categories
Coming Soon
Cargill innovation team validates product concept for new food locker system with Gen Z
Coming Soon
Top 20 QSR brand gathers Gen Z social content preferences and tests new video concepts to gain youth restaurant-goers
Coming Soon
Grocery Retailer quickly uncovers Gen Z consumer trends at the start of COVID to adapt digital offerings
Coming Soon
Riff concept tests its RTD rebrand and new packaging to resonate with Gen Z adventure seekers
Coming Soon
Core Spaces answers key design questions during property due diligence through campus-specific studies
Coming Soon
Have a burning question about Gen Z?
Schedule a demo to see how Knit can help
Once you submit the form, you’ll be directed to a calendar to book time directly with our team, if you’d like!