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NEW: “Report-Ready Insights” for quant + qual – guided by Knit’s new Researcher-Driven AI release.

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Can Pro Sports Engage Gen Z Using eSports’ Playbook?

Feb 24, 2022 | Gen Z Insights

Can Pro Sports Engage Gen Z Using eSports’ Playbook? As Gen Z continues to age into its buying power, it has become increasingly clear that pro sports leagues like the MLB, NFL and NHL are going to have to find innovative ways to attract younger viewers....
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