3 Things to Know About Gen Z Women & Online Shopping
Ipso facto, lots of shopping, lots of shopping data, big honkin’ reports.
But we digress. What we’re trying to say is that after crunching all those numbers, we thought we’d take a little break by zooming in on a particular subset of those possible shoppers — female-identifying Gen Z clientele — and one particular subset of shopping destinations — the online kind — expand past apparel purchases, and see what we find. Now, doesn’t that sound relaxing?
So, without further ado: get in loser*, we’re going shopping.
*We’re sorry. You’re no loser. We love you all.
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