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That’s a Wrap

Knit’s Year In Review: How We Spent 2021

What is it about the end of the year that turns the whole internet into data documentarians, content curators, and kids with sticks ready to ruin wet concrete by scrawling “we were here”? We’re talking, of course, about the “year in review” post. The wraps, recaps, and replays that distill how we spent the previous 8,765.82 hours into a collection of fun facts.

We could philosophize here: make a joke here about how time doesn’t mean anything anymore anyway, or even bang out a scathing hot take on the year in review post as a concept.

OR, we could just move on to the part where we show you our own wrap list.

Why? Because it’s fun. And because we’re proud of what we were able to accomplish this year at Knit, and because what did you expect from a bunch of quant & qual nerds, anyway? Here we go:

Knit Gen Z Music Infographic

Knit had an incredible 2021, thanks in no small part to our incredible Gen Z panelists and amazing brand partners. But 2022? We know it’s going to be even better. We’ve got big announcements to make, a few great ideas we can’t wait to implement, and 8,765.82 hours ahead of us.

We plan to make the most of every single one of them.

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